About Linnet

We work where policy, money, people and stories meet.

Linnet Consulting is a Cairo-based firm for development agencies, governments, foundations and companies across Egypt, the Gulf, Africa and Europe.

Why we exist

Too many strategies never see the light. They are signed, filed and forgotten because no one owned the next step, no one found the money, or no one told the story. We stay for all of it.

Policy

The strategy and the rules

Money

The partners and the funding

People

The delivery and the results

Stories

The brand and the attention

Why we’re called Linnet.

The linnet is a small songbird of Europe, North Africa and the Middle East. Four things about it describe how we work.

  1. 01

    Named after flax, and Egypt’s linen

    “Linnet” comes from the old French linette, the bird that feeds on flax seed. Flax gave the world linen, and ancient Egypt wove the finest linen of its time.

  2. 02

    The red dot is the bird

    The linnet is known for its red breast. In our logo it becomes the full stop: clear, decisive, done.

  3. 03

    A small bird with a clear voice

    Loved for its song for centuries. A small senior team that makes sure your work is heard.

  4. 04

    It flies in flocks, and travels far

    Linnets move together. We build partnerships that go further together than any partner could alone.

Small team. Clear voice. Long journeys.

What makes us different

Four things we always do

  • 01

    Reports that move

    Every recommendation has an owner, a budget and a first step.

  • 02

    No one-size-fits-all

    No templates from another country. We start from your context.

  • 03

    We help fund the strategy

    We find the partners and the money to make it real.

  • 04

    Impact you can show

    We measure what changed, and make sure the right people hear it.

Track record

What our team has already delivered

  • 15+years in strategy, policy and development
  • €4.5M+in partnerships closed
  • $2.3M+mobilised from foundations and the EU
  • 4,700+young people trained
  • 2,600placed in jobs
  • 300manufacturers in a national localisation programme

Delivered by our team in previous roles.

Based in Cairo. Working across four regions.

  • Egypt

    Home base. Ministries, development agencies, NGOs, industry and startups.

  • Saudi Arabia & the Gulf

    Non-profit regulation, endowments, development finance, government programmes.

  • Africa

    Regional integration with COMESA and digital skills across the continent.

  • Europe & the Med

    German and EU partners, cross-Mediterranean programmes, investors.

Bring us the hard problem.

Tell us what you’re trying to change. We’ll reply within two working days with a first view and a way to start.

Bring us the hard problem